Strategy

Strategy

“WHOM”

“ Customer engagement by developing loyalty, trust and recognition – “Together we can make it better”, offering seamless digital manning services, omnichannel experience, responsiveness and personalized relationship based on Customer journey insight and industry’s trend ”.

Vision

“WHERE”

“To be recognized “First Choice” Digital Crew Manager for prudent and technological cutting-edge shipowners operating in the advanced sector”.

Mission

“WHY”

BARKLAV  – is a joint venture company between the WILHELMSEN SHIP MANAGEMENT and KLAVENESS SHIP MANAGEMENT, who wants to be recognized as market leader in supply of “State – of – Art” manning services through a transparent approach, competitive  and Customer ‘s oriented solutions.

Brand Promise

Barklav is “a biz for people” which “try a little, learn a lot” granting “the right results, the right way”

Values – “HOW”

Agile & Reliable

Empathetic – people-centric

Accountable

Resourceful and digital addicted

Customer-centric

Objectives – “WHAT” – “Long Term sustainable Growth”

Improve Customer experience and engagement

Transform the biz basis on the latest change and future needs

Increase biz decision capabilities

Encourage innovation

Increase Efficiency